You’re Invited

The Santa Cruz Wharf is turning 100.

For 100 years old, the Santa Cruz Wharf is looking pretty spry. You know what they say about 100, though: It’s the new 70 (especially when your worn planks can easily be replaced). Attend the bash of all birthday bashes on October 4th, and you’ll be transported back to the early 1900s, what with the antique cars, period costumes, and a pop-up history museum. Of course, it wouldn’t be a party without face painting, bocce ball, and fireworks.

Screen Shot 2014-10-02 at 2.56.32 PM

wharf_today_david-james-terrazas

wharf1914

If you're not already a member, sign up now to start earning points toward incredible Joie de Vivre experiences and free air miles with your very next stay at one of our boutique hotels, each with its own unique brand and personality.