Introducing… 50 Bowery!

For Hotel 50 Bowery NYC, Joie de Vivre’s very first hotel in New York City, what could be a better location than a neighborhood that’s been home to immigrants, entertainers, artists, and innovators for generations? We’re talking about Chinatown, a place that is the very definition of the urban melting pot. People may call 42nd and Broadway the crossroads of the world, but if any intersection is the crossroads of New York City, it’s Canal Street and Bowery. Hotel 50 Bowery NYC puts you within an easy stroll of SoHo, the Lower East Side, Tribeca, and—with the help of the Manhattan Bridge—Brooklyn as well.

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The mosaic of styles and personalities continues inside the hotel. The artwork in the rooms was created by three local artists—Lowell Boyers, André Saraiva, and Simone Shubuck—while the corridors are adorned with pieces by Beijing-based painter and stencillist Dake Wong. Dale Talde, the chef in charge of 50 Bowery’s three dining spots, made his name blurring cultural lines, mixing Filipino, Vietnamese, Thai, and Japanese idioms in his eponymous Brooklyn restaurant, Talde, and in his 2015 cookbook, Asian-American. Even the décor in the 229 guestrooms and suites show the different cultures that have influenced this location: subway tiles in the bathrooms evoke turn-of-the-20th-century Manhattan, while the blue and white palette in the bedrooms hint at Chinese porcelain. Artifacts on loan from the nearby Museum of Chinese in America sit side by side in the hotel’s Gallery with relics found on the site from earlier occupants of this address: gaming dens, vaudeville halls, even a German beer hall.

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And then, of course, there are the views. From floors 10 and up—including the 21@50 rooftop terrace lounge—the city is laid out before you, from the Empire State Building to One World Trade Center to Governors Island and beyond. Wecome to America. Welcome to Chinatown. Welcome to Hotel 50 Bowery NYC.

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