Press Releases - 2008
Hotel Vitale Announces Innovative Green Meeting Packages
"The Green Standard" Programs Incorporate Eco-Friendly Practices
Throughout Every Aspect of Meetings and Events
SAN FRANCISCO (May 1, 2008) - Eager to support the growing numbers of
businesses wishing to incorporate "green" principles into their corporate
meetings, San Francisco's Hotel Vitale has announced a progressive new
initiative that provides innovative green meeting packages to its corporate
clientele. The new packages introduce
eco-friendly practices into every aspect of meetings and events and align the
hotel with the social responsibility practices already in place at many
companies.
"Since its inception, Hotel Vitale has been committed to sustainability
and to eco-friendly practices, and these meeting packages are a natural
extension of that commitment," said Chip Conley, founder and CEO of Joie de
Vivre Hospitality.
To create the green meeting programs, Hotel Vitale has partnered with
Miss Green Jeans, a Bay Area eco-friendly meeting and events company that
specializes in helping hotels implement green practices throughout their
operations. Hotel Vitale and Miss Green
Jeans have established the Green Standard Meeting Program, comprising five
unique green meeting packages available at the hotel, each of which can be
custom tailored to fit the needs of any group.
These full-service, comprehensive meeting options provide every
component that a meeting planner might need to create a successful meeting.
Program components may include eco-friendly group and individual
transportation, local, sustainably-harvested organic food and beverage
selections, cutting-edge green technology such as paperless digital writing
pads for meeting notes, or, at the end of the day, "green" revitalization
treatments at the hotel's SpaVitale.
As a long time supporter and ardent proponent of organic and
sustainable practices, Hotel Vitale's executive chef Paul Arenstam now extends
this awareness and commitment to Hotel Vitale's Green Meetings program.
All of the ingredients and products on the green meetings menu are sourced to
the meet the principles of ‘good, clean and fair'. Organic and seasonal
products from our neighboring Ferry Plaza Farmer's Market are highlighted
throughout the Green Meetings program, giving the menus its unique local
flavor. Chef Arenstam applies the same
philosophies to Hotel Vitale's Americano Restaurant.
The green elements of Hotel Vitale's new packages span the entire meeting
process, from the RFP phase to onsite meeting implementation to post-conference
follow up.
"We're actively working to shift all of our meetings to eco-friendly
standards," said Jennifer Romo, Associate Professional Relations
Coordinator at Genentech. "Hotel
Vitale has created something that goes a long way towards helping us meet that
goal."
In addition to the meetings themselves, Hotel Vitale offers green
amenities that meeting planners can deliver to VIP guests or to an entire group. Eco-meeting amenities focus on hip new
product lines, cutting edge electronics, and gadgets that are always
eco-friendly. Examples of amenities
include "Message in a Box" -- recycled note journal, note cards made from
recycled jeans, recycled pencils, organic chocolates, and a green initiative
impact card presented in a bamboo box. A
sample "good morning" amenity includes "Green Days" -- organic green tea,
reusable tea cup and infuser, locally-produced Eighteen Rabbits granola bars,
and peppermint aromatherapy spray. All
amenities are created to reflect eco-friendly luxury.
Hotel Vitale will also offer a unique line-up of off-site "Eco-Excursions." These include group shuttles via hybrid
transportation to destinations in and around San Francisco, including trips to
organic wineries, creameries and farms, a San Francisco eco-shopping
spree, and art tours that end at the Crissy Field Warming
Hut, where guests will find a blank canvas and easel, an amazing
view of the Golden Gate Bridge, and organic wine tasting and snacks. Everything offered focuses on simplicity, fun
and eco-friendly alternatives. Many of
these eco-excursions can also be used as team building events.
Eco-friendly features are a standard part of
Hotel Vitale's operations, including guest room recycling, a linen and towel re-use
program, and use of environmentally friendly cleaning products, energy
efficient and natural lighting, water conserving shower heads, toilets and sink
taps, and local organic products in the mini-bars and bath honor bars.
Hotel Vitale boasts a 3,000-square-foot
outdoor patio at Americano Restaurant & Bar as well as grand outdoor
terraces on the hotel's upper floors with views overlooking the San Francisco
Bay. Both are ideal spots for holding
outdoor meetings or just unwinding after a long day. Americano offers ample seating, two outdoor
bars, six communal tables, extensive landscaping, patio speakers, heat-lamps,
and patio accommodations for groups of up to 200 people.
Hotel Vitale is located at 8
Mission Street at the corner of Embarcadero in San Francisco. Guests can book reservations online at www.hotelvitale.com or by calling
415.278.3700.
About Joie de Vivre
Hospitality
Based in San Francisco,
Joie de Vivre Hospitality (www.jdvhospitality.com) is a
creative collection of lifestyle businesses. As California's largest
independent boutique hotelier, Joie de Vivre encompasses other hospitality
businesses such as restaurants and spas.
Celebrating 20 years of creating dreams, Joie de Vivre Hospitality is
expanding its California presence in Sacramento, Oakland, San Francisco, Santa
Cruz, Sunnyvale, Huntington Beach and beyond.

