How can you drive engagement by creating user habits? Nir Eyal explains.
In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products. How do companies like Twitter, Facebook, Pinterest and others create products people use every day? What are the secrets of building services customers love? How can designers create products compelling enough to "hook" users? Nir Eyal, himself a two-time Silicon Valley entrepreneur, regular contributor to TechCrunch, Forbes and Psychology Today, will share the tactics companies use to build persuasive, engaging products in this fireside chat.